Cases in public relations management /
Swann, Patricia.
Cases in public relations management / Patricia Swann. - Boston : McGraw Hill, 2008. - ix, 388 p. : ill. ; 24 cm.
Includes bibliographical references (p. 342-375) and index.
9780073135656 (alk. paper) 0073135658 (alk. paper)
2006046879
Public relations--Management--Case studies.
HD59 / SWA 2008
659.2
Cases in public relations management / Patricia Swann. - Boston : McGraw Hill, 2008. - ix, 388 p. : ill. ; 24 cm.
Includes bibliographical references (p. 342-375) and index.
9780073135656 (alk. paper) 0073135658 (alk. paper)
2006046879
Public relations--Management--Case studies.
HD59 / SWA 2008
659.2