MKTG / (Record no. 21244)

MARC details
000 -LEADER
fixed length control field 01522cam a2200421 i 4500
001 - CONTROL NUMBER
control field 18326500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20201125083313.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 141006s2016 maua b 001 0 eng d
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2014953380
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781285091860
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)ocn919960141
040 ## - CATALOGING SOURCE
Original cataloging agency BXM
Language of cataloging eng
Transcribing agency BXM
Description conventions rda
Modifying agency BXM
-- OCLCF
-- DLC
042 ## - AUTHENTICATION CODE
Authentication code lccopycat
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415
Item number LAM 2014
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Edition number 23
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Hair, Lamb.
245 10 - TITLE STATEMENT
Title MKTG /
Statement of responsibility, etc. Lamb Hair; McDaniel Kapoor; Appleby Sheaper.
246 3# - VARYING FORM OF TITLE
Title proper/short title MKTG
246 3# - VARYING FORM OF TITLE
Title proper/short title MKTG2
246 3# - VARYING FORM OF TITLE
Title proper/short title Marketing 9
246 14 - VARYING FORM OF TITLE
Title proper/short title MKTG :
Remainder of title principles of marketing
250 ## - EDITION STATEMENT
Edition statement 7th student ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Toronto:
Name of publisher, distributor, etc. Nelson Education Ltd,
Date of publication, distribution, etc. 2014
300 ## - PHYSICAL DESCRIPTION
Extent xiii, 380, [variuos pagings] pages :
Other physical details color illustrations ;
Dimensions 27 cm
500 ## - GENERAL NOTE
General note Caption title.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references (pages 395-409) and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing.
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing.
Source of heading or term fast
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Kapoor, McDaniel
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Sheaper, Appleby
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified Contributor biographical information
Uniform Resource Identifier <a href="https://www.loc.gov/catdir/enhancements/fy1610/2014953380-b.html">https://www.loc.gov/catdir/enhancements/fy1610/2014953380-b.html</a>
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified Publisher description
Uniform Resource Identifier <a href="https://www.loc.gov/catdir/enhancements/fy1610/2014953380-d.html">https://www.loc.gov/catdir/enhancements/fy1610/2014953380-d.html</a>
856 41 - ELECTRONIC LOCATION AND ACCESS
Materials specified Table of contents only
Uniform Resource Identifier <a href="https://www.loc.gov/catdir/enhancements/fy1610/2014953380-t.html">https://www.loc.gov/catdir/enhancements/fy1610/2014953380-t.html</a>
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c copycat
d 2
e ncip
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books in General collection
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Library of Congress Classification     Mzuni Faculty of Tourism, Hospitality and Management Studies Library Mzuni Faculty of Tourism, Hospitality and Management Studies Library 24/11/2020   HF5415 LAM 2013 MzuLM-028846 24/11/2020 028846 24/11/2020 Books in General collection

© 2022 MZUZU UNIVERSITY