Exploring marketing research / (Record no. 7257)

MARC details
000 -LEADER
fixed length control field 01025cam a2200289 a 4500
001 - CONTROL NUMBER
control field 15501405
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20161003103030.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 081027s2010 at a b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2008940385
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780324788440 (hardcover)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0324788444 (hardcover)
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.2
Item number .Z54 2010
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8/3
Edition number 22
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Zikmund, William G.
245 10 - TITLE STATEMENT
Title Exploring marketing research /
Statement of responsibility, etc. William G. Zikmund, Barry J. Babin.
250 ## - EDITION STATEMENT
Edition statement 10th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Australia ;
-- Mason, OH :
Name of publisher, distributor, etc. Cengage Learning,
Date of publication, distribution, etc. c2010.
300 ## - PHYSICAL DESCRIPTION
Extent xxii, 714 p. :
Other physical details ill. ;
Dimensions 28 cm.
500 ## - GENERAL NOTE
General note Includes access code for access to Qualtrics, a web-based survey tool(http://www.qualtrics.com/exploring).
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing research.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Babin, Barry J.
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 2
e epcn
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books in General collection
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type Date last checked out
    Library of Congress Classification     Mzuni Faculty of Tourism, Hospitality and Management Studies Library Mzuni Faculty of Tourism, Hospitality and Management Studies Library 19/11/2020   HF 5415.2 ZIK 2010 MzuLM-028512 19/11/2020 028512 19/11/2020 Books in General collection  
    Library of Congress Classification     Mzuni Faculty of Tourism, Hospitality and Management Studies Library Mzuni Faculty of Tourism, Hospitality and Management Studies Library 19/11/2020   HF 5415.2 ZIK 2010 MzuLM-028513 19/11/2020 028513 19/11/2020 Books in General collection  
    Library of Congress Classification     Mzuni Faculty of Tourism, Hospitality and Management Studies Library Mzuni Faculty of Tourism, Hospitality and Management Studies Library 19/11/2020   HF 5415.2 ZIK 2010 MzuLM-028514 19/11/2020 028514 19/11/2020 Books in General collection  
    Library of Congress Classification     Mzuni Faculty of Tourism, Hospitality and Management Studies Library Mzuni Faculty of Tourism, Hospitality and Management Studies Library 19/11/2020   HF 5415.2 ZIK 2010 MzuLM-028508 19/11/2020 028508 19/11/2020 Books in General collection  
    Library of Congress Classification     Mzuni Faculty of Tourism, Hospitality and Management Studies Library Mzuni Faculty of Tourism, Hospitality and Management Studies Library 19/11/2020 1 HF 5415.2 ZIK 2010 MzuLM-028509 03/07/2025 028509 19/11/2020 Books in General collection 23/06/2025
    Library of Congress Classification     Mzuni Faculty of Tourism, Hospitality and Management Studies Library Mzuni Faculty of Tourism, Hospitality and Management Studies Library 19/11/2020   HF 5415.2 ZIK 2010 MzuLM-028510 19/11/2020 028510 19/11/2020 Books in General collection  
    Library of Congress Classification     Mzuni Faculty of Tourism, Hospitality and Management Studies Library Mzuni Faculty of Tourism, Hospitality and Management Studies Library 19/11/2020   HF 5415.2 ZIK 2010 MzuLM-028511 19/11/2020 028511 19/11/2020 Books in General collection  
    Library of Congress Classification     Mzuni Faculty of Tourism, Hospitality and Management Studies Library Mzuni Faculty of Tourism, Hospitality and Management Studies Library 19/11/2020   HF 5415.2 ZIK 2010 MzuLM-028504 19/11/2020 028508 19/11/2020 Books in General collection  
    Library of Congress Classification     Mzuni Faculty of Tourism, Hospitality and Management Studies Library Mzuni Faculty of Tourism, Hospitality and Management Studies Library 19/11/2020   HF 5415.2 ZIK 2010 MzuLM-028506 19/11/2020 028506 19/11/2020 Books in General collection  
    Library of Congress Classification     Mzuni Faculty of Tourism, Hospitality and Management Studies Library Mzuni Faculty of Tourism, Hospitality and Management Studies Library 19/11/2020   HF 5415.2 ZIK 2010 MzuLM-028505 19/11/2020 028505 19/11/2020 Books in General collection  
    Library of Congress Classification     Mzuni Faculty of Tourism, Hospitality and Management Studies Library Mzuni Faculty of Tourism, Hospitality and Management Studies Library 19/11/2020   HF 5415.2 ZIK 2010 MzuLM-028503 19/11/2020 028503 19/11/2020 Books in General collection  
    Library of Congress Classification     Mzuni Faculty of Tourism, Hospitality and Management Studies Library Mzuni Faculty of Tourism, Hospitality and Management Studies Library 19/11/2020   HF 5415.2 ZIK 2010 MzuLM-028502 19/11/2020 028502 19/11/2020 Books in General collection  
    Library of Congress Classification     Mzuni Faculty of Tourism, Hospitality and Management Studies Library Mzuni Faculty of Tourism, Hospitality and Management Studies Library 19/11/2020   HF 5415.2 ZIK 2010 MzuLM-028507 19/11/2020 028507 19/11/2020 Books in General collection  
    Library of Congress Classification     Mzuni Faculty of Tourism, Hospitality and Management Studies Library Mzuni Faculty of Tourism, Hospitality and Management Studies Library 19/11/2020   HF 5415.2 ZIK 2010 MzuLM-028501 19/11/2020 028501 19/11/2020 Books in General collection  
    Library of Congress Classification     Mzuni Faculty of Tourism, Hospitality and Management Studies Library Mzuni Faculty of Tourism, Hospitality and Management Studies Library 19/11/2020   HF 5415.2 ZIK 2010 mZUlm-028520 19/11/2020 028520 19/11/2020 Books in General collection  
    Library of Congress Classification     Mzuzu University Library and Learning Resources Centre Mzuzu University Library and Learning Resources Centre 03/10/2016   HF 5415.2 ZIK 2010 MzULM-012210 03/10/2016 012210 03/10/2016 Books in General collection  
    Library of Congress Classification     Mzuzu University Library and Learning Resources Centre Mzuzu University Library and Learning Resources Centre 03/10/2016   HF 5415.2 ZIK 2010 MzULM-012209 03/10/2016 012209 03/10/2016 Books in General collection  
    Library of Congress Classification     Mzuzu University Library and Learning Resources Centre Mzuzu University Library and Learning Resources Centre 03/10/2016 1 HF 5415.2 ZIK 2010 MzULM-012212 24/01/2023 012212 03/10/2016 Items moved to the offsite collection 10/01/2023
    Library of Congress Classification     Mzuzu University Library and Learning Resources Centre Mzuzu University Library and Learning Resources Centre 03/10/2016   HF 5415.2 ZIK 2010 MzULM-012211 03/10/2016 012211 03/10/2016 Books in General collection  

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