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Marketing management / Philip Kotler.

By: Material type: TextTextPublication details: Upper Saddle River, N.J. : Prentice Hall, 2003.Edition: 11th edDescription: 1 v. (various pagings) : col. ill. ; 27 cmISBN:
  • 0130336297
Subject(s): DDC classification:
  • 658.8 21
LOC classification:
  • HF5415.13 KOT 2003
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Holdings
Item type Current library Collection Call number Copy number Status Barcode
Books in General collection Books in General collection Mzuzu University Library and Learning Resources Centre Non-fiction HF 5415.13 KOT 2013 (Browse shelf(Opens below)) 019761 Available MzULM-019761

Various multi-media instructional aids, including a web site, are available to supplement the text.

Includes bibliographical references and indexes.

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