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Marketing management / Philip Kotler, Kevin Lane Keller.

By: Contributor(s): Material type: TextTextPublication details: Upper Saddle River, N.J. : Pearson Prentice Hall, c2009.Edition: 12th edDescription: xl, 662, [90] p. : col. ill. ; 29 cmISBN:
  • 9780136009986
  • 0136009980
Subject(s): DDC classification:
  • 658.8 22
LOC classification:
  • HF5415.13  KOT 2009
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Item type Current library Call number Copy number Status Date due Barcode
Books in General collection Books in General collection Mzuzu University Library and Learning Resources Centre HF 5415.13 KOT 2009 (Browse shelf(Opens below)) 002792 Available MzULM-002792
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HF 5415.13 GIL 2003 Retail marketing management / HF 5415.13 KOT 1997 Marketing management : HF 5415.13 KOT 2006 Marketing management / HF 5415.13 KOT 2009 Marketing management / HF 5415.13 KOT 2013 Marketing management / HF 5415.13 KOT 2016 Marketing management / HF 5415.13 MCC 1997 Basic marketing :

Includes bibliographical references and index.

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