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Marketing : an introduction / Gary Armstrong and Philip Kotler.

By: Material type: TextTextPublication details: Upper Saddle River, NJ : Pearson Prentice Hall, c2009.Edition: 9th edDescription: xxxii, 522, [122] p. : col. ill. ; 28 cmISBN:
  • 9780136021131
  • 0136021131
Subject(s): DDC classification:
  • 658.8 22
LOC classification:
  • HF5415 ARM 2009
Online resources:
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Holdings
Item type Current library Call number Copy number Status Barcode
Books in General collection Books in General collection Mzuzu University Library and Learning Resources Centre HF 5415 ARM 2007 (Browse shelf(Opens below)) 002726 Available mZulm-002726

Includes bibliographical references (p. R1-R23) and indexes.

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