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Principles of marketing / Philip Kotler.

By: Material type: TextTextPublication details: Englewood Cliffs, N.J. : Prentice-Hall, c1980.Description: 728 p. in various pagings : ill. ; 24 cmISBN:
  • 0137015577
Subject(s): DDC classification:
  • 658.8
LOC classification:
  • HF5415 .K636
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Holdings
Item type Current library Call number Copy number Status Barcode
Books in General collection Books in General collection Mzuzu University Library and Learning Resources Centre HF 5415 KOT 1980 (Browse shelf(Opens below)) 002478 Available mZulm-002478

Includes bibliographical references and indexes.

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