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Marketing / Dhruv Grewal, Michael Levy.

By: Contributor(s): Material type: TextTextPublication details: Boston : McGraw-Hill Irwin, c2010.Edition: 2nd edDescription: xxxv, 683 p. : ill. (chiefly col.), col. maps ; 29 cmISBN:
  • 9780073380957 (alk. paper)
  • 0073380954 (alk. paper)
Subject(s): DDC classification:
  • 658.8 22
LOC classification:
  • HF5415 GRE 2010
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Item type Current library Call number Copy number Status Barcode
Books in General collection Books in General collection Mzuni Faculty of Tourism, Hospitality and Management Studies Library HF 5415 GRE 2010 (Browse shelf(Opens below)) 028819 Available MzuLM-028819
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HF 5387 SHA 2013 Moral issues in business / HF 5387 SHA 2013 Moral issues in business / HF 5415 BLY 2014 Principles & practice of marketing / HF 5415 GRE 2010 Marketing / HF 5415 GRE 2011 Marketing / HF 5415 GRE 2011 Marketing / HF 5415 GRO 2004 Marketing :

Includes bibliographical references (p. 625-656) and indexes.

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