Tour operators and operations : development, management and responsibility/ by Jakki Holland and David Leslie.
Material type:
TextPublication details: Wallingford, Oxfordshire, UK : CABI, 2018.Description: ix, 282 p. : ill.; 25.5cmISBN: - 9781780648231 (pbk. : alk. paper)
- 9781780648231
- 910.68 23
- G155.A1 HOL 2017
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
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Books in General collection
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Mzuzu University Library and Learning Resources Centre | G155.A1 HOL 2018 (Browse shelf(Opens below)) | 029220 | Available | mZUlm-029220 | ||
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Books in General collection
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Mzuzu University Library and Learning Resources Centre | G155.A1 HOL 2018 (Browse shelf(Opens below)) | 029221 | Currently in local use | 14/06/2021 | mZUlm-029221 |
Browsing Mzuni Faculty of Tourism, Hospitality and Management Studies Library shelves Close shelf browser (Hides shelf browser)
| G 155.A1 FYA 2008 Managing visitor attractions : new directions/ | G 155.A1 HAN 2012 Handbook of tourist behaviour: | G 155.A1 HOL 2004 Marketing for Tourism/ | G155.A1 HOL 2018 Tour operators and operations : development, management and responsibility/ | G 155.A1 HOR 2016 Consumer behaviour in tourism / | G 155.A1 HOS 2001 Hosts and guests revisited : tourism issues of the 21st century / | G 155.A1 INK 2018 Tourism management : an introduction |
Includes bibliographical references and index.
Introduction -- The package holiday and the rise of the tour operator -- The operating environment -- Product development -- Small and medium sized tour operators -- Customer service -- Financial planning : pricing the package -- Tour operators and key travel regulations (with David Grant) -- Distribution(place) -- Marketing -- Human resources and managing the workforce -- Crisis management -- A look ahead : challenges and issues.
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