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Principles of marketing / Philip Kotler.

Material type: TextTextSeries: Prentice-Hall series in marketingPublication details: Englewood Cliffs, N.J. : Prentice-Hall, c1999.Edition: 2nd edDescription: xxiii, 1031 p. : ill. ; 28 cmISBN:
  • 9780132622547
Subject(s): DDC classification:
  • 658.8 19
LOC classification:
  • HF5415 .K636 1999
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Holdings
Item type Current library Call number Copy number Status Barcode
Books in General collection Books in General collection Mzuzu University Library and Learning Resources Centre HF 5415 PRI 1999 (Browse shelf(Opens below)) 6755 Available MzULM-006755

Includes bibliographical references and indexes.

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