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Services marketing : text and readings / edited by David Carson and Audrey Gilmore.

Contributor(s): Material type: TextTextPublication details: Dublin : Mercury Publications, c1996.Description: xv, 277 p. : ill. ; 25 cmISBN:
  • 0952359707
Subject(s): DDC classification:
  • 658.8 21
LOC classification:
  • HD 9980.5 .ZEI 1996
Online resources:
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Holdings
Item type Current library Call number Copy number Status Date due Barcode
Books in General collection Books in General collection Mzuzu University Library and Learning Resources Centre HD 9980.5 ZEL 1996 (Browse shelf(Opens below)) 007092 Available mZulm-007092

Includes bibliographical references.

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