Managing marketing in the 21st century : developing and implementing the market strategy / Noel Capon ; with James Mac Hulbert.
Material type:
TextPublication details: New York: Wessex Inc., 2009.Edition: European editionDescription: xxxii, 592, 21, 23, 118p. ill. ; 28 cmISBN: - 9780979734441
- 9780979734403 (pbk.)
- Managing marketing in the twenty-first century
- Developing & implementing the market strategy
- HF5415.13 .C264 2009
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
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Books in General collection
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Mzuzu University Library and Learning Resources Centre | HF 5415.13 CAP 2009 (Browse shelf(Opens below)) | 009875 | Available | MzULM-009875 | ||
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Books in General collection
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Mzuzu University Library and Learning Resources Centre | HF 5415.13 CAP 2009 (Browse shelf(Opens below)) | 009876 | Available | MzULM-009876 | ||
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Books in General collection
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Mzuzu University Library and Learning Resources Centre | HF 5415.13 CAP 2009 (Browse shelf(Opens below)) | 009877 | Available | MzULM-009877 |
Browsing Mzuzu University Library and Learning Resources Centre shelves Close shelf browser (Hides shelf browser)
| HF 5415.13 CAP 2001 Marketing management in the 21st Century / | HF 5415.13 CAP 2009 Managing marketing in the 21st century : | HF 5415.13 CAP 2009 Managing marketing in the 21st century : | HF 5415.13 CAP 2009 Managing marketing in the 21st century : | HF 5415.13 CAP 2013 The virgin marketer/ | HF 5415.13 CHO 2019 Supply chain management : strategy, planning and operation / | HF 5415.13 CHO 2019 Supply chain management : strategy, planning and operation / |
Includes bibliographical references and index.
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