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Principles & practice of marketing / Jim Blythe.

By: Material type: TextTextPublication details: London: Sage publications Ltd., 2014.Edition: 3rd editionDescription: xxvii, 772 pages : color illustrations ; 27 cmISBN:
  • 9781446274002 (pbk.)
  • 9781446273999 (hardback)
Other title:
  • Principles and practice of marketing
Subject(s): LOC classification:
  • HF5415 .B48525 2014
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Item type Current library Call number Copy number Status Barcode
Item in Short loan Item in Short loan Mzuni Faculty of Tourism, Hospitality and Management Studies Library HF 5415 BLY 2014 (Browse shelf(Opens below)) 009674 Available MzULM-009674
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HF 5387 SHA 2013 Moral issues in business / HF 5387 SHA 2013 Moral issues in business / HF 5387 SHA 2013 Moral issues in business / HF 5415 BLY 2014 Principles & practice of marketing / HF 5415 GRE 2010 Marketing / HF 5415 GRE 2011 Marketing / HF 5415 GRE 2011 Marketing /

Includes bibliographical references and index.

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