Essentials of business research : a guide to doing your research project / Jonathan Wilson.
Material type:
TextPublication details: London: Sage, 2014Edition: 2nd editionDescription: xxii, 352 pages ; 24 cmISBN: - 9781446257326
- 1446257320
- 1446257339
- 9781446257333
- HD30.4 WIL 2014
| Item type | Current library | Collection | Call number | Copy number | Status | Barcode | |
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Books in General collection
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Mzuni Faculty of Tourism, Hospitality and Management Studies Library | HD 30.4 WIL 2014 (Browse shelf(Opens below)) | 029303 | Available | MzULM-029303 | ||
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Books in General collection
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Mzuni Faculty of Tourism, Hospitality and Management Studies Library | HD 30.4 WIL 2014 (Browse shelf(Opens below)) | 029304 | Available | MzULM-029304 | ||
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Books in General collection
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Mzuzu University Library and Learning Resources Centre | Non-fiction | HD 30.4 WIL 2014 (Browse shelf(Opens below)) | 13739 | Available | MzULM-013739 | |
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Books in General collection
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Mzuzu University Library and Learning Resources Centre | HD 30.4 WIL 2014 (Browse shelf(Opens below)) | 009939 | Available | MzULM-009939 |
Previous edition: 2010.
Includes Internet access.
Includes bibliographical references and index.
An introduction to business research -- Developing a research topic -- Conducting a literature review -- Addressing ethical issues -- Establishing a research design -- Primary data collection -- Using secondary data -- Sampling -- Analyzing quantitative data -- Analyzing qualitative data -- Writing up and presenting your research.
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