Thengo, Damiano

Assessing the impact of local radio advertisements on buying behaviour in retails; A case study of mzuzu city/ Damiano Thengo, Supervised by Khumbo Newa. - Mzuzu; Mzuzu university, February, 2023. - x, 45p. ; 28cm. - Bachelor of communication studies .

Includes index and references

BACS/36