E-commerce : business, technology, society /
Kenneth C. Laudon, Carol Guercio Traver.
- Boston : Addison Wesley, c2001.
- xxxv, 762 p. : col. ill. ; 24 cm.
Includes bibliographical references (p. 725-737) and index.
9780201748154
2001045881
Electronic commerce. Internet marketing. Information technology.