Wilson, Alan M. <br/><br/>
Marketing research :  an integrated approach / 
Alan Wilson. 
 - 3rd ed. 
 - Harlow, England ;  New York :  Financial Times/Prentice Hall,  c2011. 
 - xxii, 410 p. :  col. ill. ;  27 cm. +  1 CD-ROM (4 3/4 in.) 
<br/><br/><label>ISBN: </label>9780273718703 (pbk.) 
<br/><br/><label>LCCN: </label>2011027689 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research.
<br/><br/><label>LC Class. No.: </label>HF5415.2  / .W558 2011 
<br/><br/><label>Dewey Class. No.: </label>658.8/3