TY  - BOOK
AU  - Wilson,Alan M.
TI  - Marketing research: an integrated approach 
SN  - 9780273718703 (pbk.)
AV  - HF5415.2 .W558 2011
U1  - 658.8/3 23
PY  - 2011///
CY  - Harlow, England, New York
PB  - Financial Times/Prentice Hall
KW  - Marketing research
ER  -