Moutinho, Luiz <br/><br/>
Strategic marketing management :  A business process approach/ 

 - Austraria. :  Cengage,  c2010. 
 - xxii, 490 pages ;  ill. ;   26 cm 
<br/><br/>Includes bibliographical references and indexes. 
<br/><br/><label>ISBN: </label>9781844800001  $22.00 
<br/><br/><label>LCCN: </label>82015132  
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Management.<br/> Strategic planning.  
<br/><br/><label>LC Class. No.: </label>HF5415.13  / MOU 2010 
<br/><br/><label>Dewey Class. No.: </label>658.8/02