TY  - BOOK
AU  - Wilson,Jonathan
TI  - Essentials of business research: a guide to doing your research project 
SN  - 9781446257326
AV  - HD30.4 WIL 2014
PY  - 2014///
CY  - London
PB  - Sage
KW  - Business
KW  - Research
KW  - Methodology
KW  - Dissertations, Academic
N1  - Previous edition: 2010; Includes Internet access; Includes bibliographical references and index; An introduction to business research -- Developing a research topic -- Conducting a literature review -- Addressing ethical issues -- Establishing a research design -- Primary data collection -- Using secondary data -- Sampling -- Analyzing quantitative data -- Analyzing qualitative data -- Writing up and presenting your research
ER  -