Parsons, Elizabeth <br/><br/>
Contemporary issues in marketing and consumer behaviour/ 
Elizabeth Parsons, Pauline Maclaran. 
 - 1st ed.. 
 - Amsterdam :  Elsevier,  2009. 
 - xi, 219 pages :   illustrations ;   25 cm 
<br/><br/> Includes index 
<br/><br/><label>ISBN: </label>9780750687393 
<br/><br/><label>Subjects--Topical Terms: </label><br/> 	      Marketing. <br/>Consumer behavior.<br/>Consumentengedrag.
<br/><br/><label>LC Class. No.: </label>HF5415.13  / P2009