Koppelmann, Udo.

Procurement marketing : a strategic concept / Udo Kopplemann ; translated by Alex Lüders. - Berlin ; New York : Springer, c1998. - xi, 183 p. : ill. ; 25 cm.

Includes bibliographical references (p. [177]-178) and index.

3540644598 (alk. paper)

98029120


Industrial procurement.

HD39.5 / KOP 1998

658.7/2