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	21.	Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch. by Belch, George E. (George Edward), 1951- Belch, Michael A Series: Irwin/McGraw-Hill series in marketing Edition: 5th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston, Mass. : Irwin/McGraw-Hill 2001 Availability: Items available for loan: Mzuni Faculty of Tourism, Hospitality and Management Studies Library (1)Call number: HF 5823 BEL 2001. Place hold Request article Save to lists Add to cart (remove)
	22.	Advertising creative : strategy, copy, design / Tom Altstiel and Jean Grow by Altstiel, Tom [author.] Grow, Jean [author.] Edition: Fourth edition. Material type: Text; Format: print ; Literary form: Not fiction Publication details: London : SAGE, 2017 Availability: Items available for loan: Mzuni ODeL-Mulanje Satellite Centre Library (1)Call number: HF 5823 ALT 2017. Place hold Request article Save to lists Add to cart (remove)
	23.	Creative strategy in advertising / Bonnie L. Drewniany, A. Jerome Jewler. by Drewniany, Bonnie L Jewler, A. Jerome Edition: 9th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston, MA, USA : Thomson/Wadsworth, c2008 Availability: Items available for loan: Mzuni ODeL-Mulanje Satellite Centre Library (1)Call number: HF 5825 DRE 2008. Place hold Request article Save to lists Add to cart (remove)
	24.	The media handbook : a complete guide to advertising media selection, planning, research, and buying / Helen Katz. by Katz, Helen E [author.] Edition: Seventh edition. Material type: Text; Format: available online ; Literary form: Not fiction Availability: Items available for loan: Mzuzu University Library and Learning Resources Centre (2)Call number: HF5826.5 KAT 2019, ... Place hold Request article Save to lists Add to cart (remove)
	25.	Advertising as communication/ BY Gillian Dyer. by Dyer, Gillian Material type: Text; Format: print ; Literary form: Not fiction Publication details: London : Routledge, . 2015 Availability: Items available for loan: Mzuzu University Library and Learning Resources Centre (1)Call number: HF5821 DYE2015. Place hold Request article Save to lists Add to cart (remove)
	26.	Department of communication studies: end of semester exam papers/ by Mzuzu university Series: past papers Material type: Text; Format: print ; Literary form: Not fiction Publication details: mzuzu: mzuni, 2023 Availability: Items available for loan: Mzuzu University Library and Learning Resources Centre (1)Call number: PP26. Place hold Request article Save to lists Add to cart (remove)
	27.	Principles of strategic communication / Derina Holtzhausen, Jami Fullerton, Bobbi Kay Lewis, Danny Shipka. by Holtzhausen, Derina Rhoda [author.] Fullerton, Jami A, 1963- [author.] Lewis, Bobbi Kay, 1970- [author.] Shipka, Danny, 1967- [author.] Material type: Text; Format: print ; Literary form: Not fiction Publisher: New York, NY : Routledge, 2021 Availability: Items available for loan: Mzuzu University Library and Learning Resources Centre (2)Call number: HF 5718 PRI 2021, ... Place hold Request article Save to lists Add to cart (remove)
	28.	Department of communication studies: End of semester examination papers/ Mzuzu university Series: Past paper Material type: Text; Format: print ; Literary form: Not fiction Publication details: Mzuzu: Mzuni. January 2024 Availability: Items available for loan: Mzuzu University Library and Learning Resources Centre (1)Call number: PP26. Place hold Request article Save to lists Add to cart (remove)
	29.	End of semester examination papers department of communication studies/ Mzuzu University. by Mzuzu University Material type: Text; Format: print ; Literary form: Not fiction Availability: No items available. Request article Save to lists Add to cart (remove)