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Creative strategy in advertising / Bonnie L. Drewniany, A. Jerome Jewler.

By: Contributor(s): Material type: TextTextPublication details: Boston, MA, USA : Thomson/Wadsworth, c2008.Edition: 9th edDescription: 332 p. : ill. ; 26 cmISBN:
  • 9780495095699 (pbk.)
  • 0495095699 (pbk.)
Subject(s): LOC classification:
  • HF5825 DRE 2008
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Holdings
Item type Current library Call number Copy number Status Barcode
Books in General collection Books in General collection Mzuni ODeL-Mulanje Satellite Centre Library HF 5825 DRE 2008 (Browse shelf(Opens below)) 030459 Available mZulm-030459

Jewler's name appears first on the previous edition.

Includes bibliographical references and index.

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