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1.
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Services Marketing: People, technology, strategy. Christopher Lovelock and Jochen Wirtz. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Jersey: Pearson/Prentice-Hall, 2007
Availability: Items available for loan: Mzuzu University Library and Learning Resources Centre (1)Call number: HD 9980 LOV 2007.

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2.
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Services marketing : an Asia-Pacific and Australian perspective/ Christopher H Lovelock, Rhett H Walker, Paul G Patterson. by
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Frenchs Forest, N.S.W. : Pearson Education Australia, 2007
Availability: Items available for loan: Mzuzu University Library and Learning Resources Centre (1)Call number: HD 9980. 5 LOV 2007.

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