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Sales management : concepts, practices, and cases / Eugene M. Johnson, David L. Kurtz, Eberhard E. Scheuing.

By: Contributor(s): Material type: TextTextSeries: McGraw-Hill series in marketingPublication details: New York : McGraw-Hill, c1994.Edition: 2nd edDescription: xxi, 564 p. : ill. ; 24 cmISBN:
  • 0070326525 (alk. paper)
Subject(s): DDC classification:
  • 658.8/1 20
LOC classification:
  • HF5438.4 JOH 1994
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Holdings
Item type Current library Call number Copy number Status Barcode
Books in General collection Books in General collection Mzuzu University Library and Learning Resources Centre HF 5438.4 JOH 1994 (Browse shelf(Opens below)) 003479 Available mZulm-003479

Includes bibliographical references (p. 518-547) and index.

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