000 01096cam a22002774a 4500
001 14553460
005 20171220101309.0
008 060915s2008 maua b 001 0 eng
010 _a 2006046879
020 _a9780073135656 (alk. paper)
020 _a0073135658 (alk. paper)
040 _aDLC
_cDLC
_dDLC
050 0 0 _aHD59
_bSWA 2008
082 0 0 _a659.2
_222
100 1 _aSwann, Patricia.
245 1 0 _aCases in public relations management /
_cPatricia Swann.
260 _aBoston :
_bMcGraw Hill,
_c2008.
300 _aix, 388 p. :
_bill. ;
_c24 cm.
504 _aIncludes bibliographical references (p. 342-375) and index.
650 0 _aPublic relations
_xManagement
_vCase studies.
856 4 2 _3Publisher description
_uhttp://www.loc.gov/catdir/enhancements/fy0668/2006046879-d.html
856 4 1 _3Table of contents only
_uhttp://www.loc.gov/catdir/enhancements/fy0708/2006046879-t.html
906 _a7
_bcbc
_corignew
_d1
_eocip
_f20
_gy-gencatlg
942 _2lcc
_cBK
999 _c12986
_d12986