| 000 | 01116cam a2200313 i 4500 | ||
|---|---|---|---|
| 001 | 20127682 | ||
| 005 | 20250709112221.0 | ||
| 008 | 171103t20192010nyu b 001 0 eng | ||
| 010 | _a 2017045383 | ||
| 020 | _a9781292265636 | ||
| 020 | _a9781292265636 | ||
| 035 | _a20127682 | ||
| 040 |
_aDLC _beng _cDLC _erda _dDLC |
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| 042 | _apcc | ||
| 050 | 0 | 0 |
_aHF5415.2 _bMAL 2020 |
| 082 | 0 | 0 |
_a658.8/3 _223 |
| 100 | 1 |
_aMalhotra, Naresh K., _eauthor. |
|
| 245 | 1 | 0 |
_aMarketing research : _ban applied orientation / _cNaresh K. Malhotra, Georgia Institute of Technology. |
| 250 | _aSeventh Edition. | ||
| 260 |
_aLondon: _bPearson. _c2020. |
||
| 300 |
_a882 pages ; _c27.7 cm _bill., (chiefly col.); |
||
| 500 | _aRevised edition of the author's Marketing research, c2010. | ||
| 504 | _aIncludes bibliographical references (pages 781-823) and index. | ||
| 650 | 0 | _aMarketing research. | |
| 650 | 0 |
_aMarketing research _xMethodology. |
|
| 906 |
_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg |
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| 942 |
_2lcc _cBK |
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| 999 |
_c24721 _d24721 |
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