| 000 | 00937pam a2200289 a 4500 | ||
|---|---|---|---|
| 001 | 1598733 | ||
| 003 | OSt | ||
| 005 | 20160601204343.0 | ||
| 008 | 941006s1995 nyua b 001 0 eng | ||
| 010 | _a 94040494 | ||
| 020 | _a0077114159 | ||
| 022 | _29780077114152 | ||
| 040 |
_aDLC _cDLC _dDLC |
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| 043 | _ae------ | ||
| 050 | 0 | 0 |
_aHF5415 _b.J5 2007 |
| 082 | 0 | 0 |
_a658.8 _220 |
| 100 | 1 |
_aJobber, David, _d1947- |
|
| 245 | 1 | 0 |
_aPrinciples and practice of marketing / _cDavid Jobber. |
| 260 |
_aLondon ; _aNew York : _bMcGraw-Hill, _c2007 |
||
| 300 |
_axxxi, 1022 p. : _bill. (some col.) ; _c26 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 | _aMarketing. | |
| 650 | 0 |
_aMarketing _zEurope _xCase studies. |
|
| 906 |
_a7 _bcbc _corignew _d1 _eocip _f19 _gy-gencatlg |
||
| 942 |
_2lcc _cBK |
||
| 999 |
_c3641 _d3641 |
||