000 00663nam a22002057a 4500
008 160817b xxu||||| |||| 00| 0 eng d
020 _a9780273676454
050 _aHF5823
_bPIC2005
100 _a Pickton, David
245 _aIntegrated marketing communications/
_c David Pickton.
250 _a2nd ed.
260 _a Harlow, England ; New York :
_bPrentice Hall/Financial Times,
_c 2005.
300 _axxii, 761p.:
_bill.;
_c25cm +
_eCD-ROM.
500 _aincludes references and index
650 _a Communication in marketing.
650 _aMarketing.
650 _a Communicatie.
700 _aBroderick, Amanda.
942 _2lcc
_cBK
999 _c6227
_d6227