000 | 01071cam a2200277 i 4500 | ||
---|---|---|---|
001 | 17629668 | ||
005 | 20180614143309.0 | ||
008 | 130219s2014 caua b 001 0 eng | ||
010 | _a 2013000550 | ||
020 | _a9781452256573 (paperback : acidfree paper) | ||
040 |
_aDLC _beng _cDLC _erda _dDLC |
||
042 | _apcc | ||
050 | 0 | 0 |
_aP91.3 _bBER 2014 |
082 | 0 | 0 |
_a302.23072/1 _223 |
100 | 1 |
_aBerger, Arthur Asa, _d1933- |
|
245 | 1 | 0 |
_aMedia and communication research methods : _ban introduction to qualitative and quantitative approaches / _cArthur Asa Berger, San Francisco State University . |
250 | _a3rd ed. | ||
260 |
_aLos Angeles : _bSage , _c2014. |
||
300 |
_axvii, 365 pages : _billustrations ; _c23 cm |
||
504 | _aIncludes bibliographical references and index. | ||
650 | 0 |
_aMass media _xResearch _xMethodology. |
|
650 | 0 |
_aCommunication _xResearch _xMethodology. |
|
906 |
_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg |
||
942 |
_2lcc _cBK |
||
999 |
_c8723 _d8723 |