Foundations of marketing / William M. Pride, O. C. Ferrell.
Material type:
TextPublication details: Mason, OH : South Western Cengage Learning, c2011.Edition: 4th edDescription: xix, 441 p. : col. ill. ; 28 cmISBN: - 9780538756372)
- ed.)
- HF5415 PRI 2011
| Item type | Current library | Call number | Copy number | Status | Barcode | |
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Books in General collection
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Mzuni Faculty of Tourism, Hospitality and Management Studies Library | HF 5415 PRE 2011 (Browse shelf(Opens below)) | 028689 | Available | MzuLM-028689 | |
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Books in General collection
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Mzuzu University Library and Learning Resources Centre | HF 5415 PRI 2011 (Browse shelf(Opens below)) | 022133 | Available | MzULM-022133 |
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| HF 5415 PER 2010 Essentials of marketing : a marketing strategy planning approach / | HF 5415 PER 2010 Essentials of marketing : a marketing strategy planning approach / | HF 5415 PER 2010 Essentials of marketing : a marketing strategy planning approach / | HF 5415 PRE 2011 Foundations of marketing / | HF 5415 PRI 2014 Marketing / | HF 5415 PRI 2014 Marketing / | HF 5415 PRI 2014 Marketing / |
Includes bibliographical references and indexes.
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