Results of search for 'ccl=su:" Marketing"' › Mzuzu University Library and Learning Resources Centre catalog

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	141.	foundations of marketing / William M. Pride. by PRIDE, William M O.C. Ferrell Edition: 6th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Stamford: Cengage Learning, 2015 Availability: Items available for loan: Mzuni ODeL- Lilongwe Satellite Centre Library (1)Call number: HF 5415 PRI 2015. Mzuni ODeL-Mulanje Satellite Centre Library (1)Call number: HF 5415 PRI 2015. Mzuzu University Library and Learning Resources Centre (2)Call number: HF 5415 PRI 2015, ... Place hold Request article Save to lists Add to cart (remove)
	142.	Marketing : defined, explained, applied/ Michael Leven. by Levens, Michael Material type: Text; Format: print ; Literary form: Not fiction Publication details: Upper Saddle River, NJ : Prentice Hall, 2010 Availability: Not available: Mzuzu University Library and Learning Resources Centre: Checked out (1). Place hold Request article Save to lists Add to cart (remove)
	143.	Foundations of marketing / William M. Pride, O. C. Ferrell. by Pride, William M, 1942- Ferrell, O. C Edition: 4th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Mason, OH : South Western Cengage Learning, c2011 Online resources: Contributor biographical information Publisher description Table of contents only Availability: Items available for loan: Mzuni Faculty of Tourism, Hospitality and Management Studies Library (1)Call number: HF 5415 PRE 2011. Mzuzu University Library and Learning Resources Centre (1)Call number: HF 5415 PRI 2011. Place hold Request article Save to lists Add to cart (remove)
	144.	Marketing strategies: acontempory approch/ Ashok Ronchhod. by RANCHHOD, Ashok Material type: Text; Format: print ; Literary form: Not fiction Publication details: London: Prrentice hall, 2007 Availability: Items available for loan: Mzuzu University Library and Learning Resources Centre (1)Call number: HF 5415.12 RAN 2007. Place hold Request article Save to lists Add to cart (remove)
	145.	Market acces and agricultuiral product marketing: promoting farmer initiatives/ edited by Anne Lothore Lothere and Patrick Delmas. by Lothore, Anne Delmas, Patrick Material type: Text; Format: print ; Literary form: Not fiction Publication details: Paris : AFD, 2009 Availability: Not available: Mzuzu University Library and Learning Resources Centre: Checked out (1). Place hold Request article Save to lists Add to cart (remove)
	146.	The digital crown : winning at content on the web / Ahava Leibtag. by Leibtag, Ahava Material type: Text; Format: print ; Literary form: Not fiction Publication details: Waltham, MA : Elsevier, ©2014 Availability: Items available for loan: Mzuzu University Library and Learning Resources Centre (1)Call number: HF 5415.1265 LEI 2014. Place hold Request article Save to lists Add to cart (remove)
	147.	Services marketing : an Asia-Pacific and Australian perspective/ Christopher H Lovelock, Rhett H Walker, Paul G Patterson. by Lovelock, Christopher H Rhett H Walker Paul G Patterson Edition: 4th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Frenchs Forest, N.S.W. : Pearson Education Australia, 2007 Availability: Items available for loan: Mzuzu University Library and Learning Resources Centre (1)Call number: HD 9980. 5 LOV 2007. Place hold Request article Save to lists Add to cart (remove)
	148.	The SAGE handbook of marketing theory / edited by Pauline Maclaran ... [et al.]. by Maclaran, Pauline Material type: Text; Format: print ; Literary form: Not fiction Publication details: London : Thousand Oaks, Calif. : SAGE, c2010 Other title: Marketing theory Online resources: Inhaltsverzeichnis Availability: Items available for loan: Mzuni Faculty of Tourism, Hospitality and Management Studies Library (1)Call number: HF5415 SAR 2009. Place hold Request article Save to lists Add to cart (remove)
	149.	Marketing with Social Media: A LITA Guide/ Beth C Thomsett-Scott. by Beth, C Thomsett-Scott Beth, C Thomsett-Scott Series: LITA guides Material type: Text; Format: print ; Literary form: Not fiction Publication details: London : Facet Publishing, 2014 Availability: Items available for loan: Mzuzu University Library and Learning Resources Centre (1)Call number: Z 716.2 MAR 2014. Not available: Mzuzu University Library and Learning Resources Centre: Checked out (1). Place hold Request article Save to lists Add to cart (remove)
	150.	Global marketing : foreign entry, local marketing, & global management / Johny K. Johansson. by Johansson, Johny K Edition: 5th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston : McGraw-Hill Irwin, c2009 Online resources: Table of contents only Availability: Items available for loan: Mzuni Faculty of Tourism, Hospitality and Management Studies Library (1)Call number: HF 1416 JOH 2009. Place hold Request article Save to lists Add to cart (remove)
	151.	Services marketing : concepts, strategies, and cases/ K Douglas Hoffman; John E G Bateson. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Mason, Ohio : South-Western Cengage Learning, 2011 Availability: Items available for loan: Mzuzu University Library and Learning Resources Centre (1). Place hold Request article Save to lists Add to cart (remove)
	152.	Integrated marketing communications by William Chitty; Edwina Luck... [et al]. by Chitty, William, 2015 Barker, Nigel Valos, Michael Shimp, Terence A Edition: 4th Ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: South Melbourne, Victoria, Australia : Cengage Learning, 2015 Availability: Items available for loan: Mzuzu University Library and Learning Resources Centre (1)Call number: HD 9980.5 CHI 2015. Place hold Request article Save to lists Add to cart (remove)
	153.	Electronic commerce/ Gary P Schneider. by Schneider, Gary P, 2013 Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston, MA : Course Technology Cengage Learning, ©2014 Availability: Items available for loan: Mzuni Faculty of Tourism, Hospitality and Management Studies Library (3)Call number: HF 5548.32 SCH 2013, ... Place hold Request article Save to lists Add to cart (remove)
	154.	Principles of Marketing/ by Randall, Geoffrey Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: London: Thomson Learning, 2001 Availability: Items available for loan: Mzuzu University Library and Learning Resources Centre (1)Call number: HF 5415 RAN 2001. Place hold Request article Save to lists Add to cart (remove)
	155.	Business-to-business marketing : relationships, systems and communications / Chris Fill, Karen Fill. by Fill, Chris Fill, Karen Fill, Chris. Marketing communications Edition: 4th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Harlow, England ; New York : Financial Time Prentice Hall, 2004 Availability: Items available for loan: Mzuzu University Library and Learning Resources Centre (1)Call number: HF 5415.123 FIL 2004. Place hold Request article Save to lists Add to cart (remove)
	156.	Basic marketing research : using Microsoft Excel data analysis / Alvin C. Burns, Ronald F. Bush. by Burns, Alvin C Bush, Ronald F Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Upper Saddle River, N.J. : Pearson Prentice Hall, 2008 Online resources: Table of contents only Availability: Items available for loan: Mzuzu University Library and Learning Resources Centre (1)Call number: HF 5415.2 BUR 2008. Place hold Request article Save to lists Add to cart (remove)
	157.	Handbook of CRM : achieving excellence in customer management/ Adrian Payne. by Payne, Adrian Material type: Text; Format: print ; Literary form: Not fiction Publication details: Oxford ; Burlington, MA: Elsevier Butterworth-Heinemann, 2006 Availability: Items available for loan: Mzuzu University Library and Learning Resources Centre (1)Call number: HF 5415.5 PAY 2006. Place hold Request article Save to lists Add to cart (remove)
	158.	Marketing : real people, real choices / Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart. by Solomon, Michael R Marshall, Greg W Stuart, Elnora W Edition: 7th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston : Prentice Hall, 2012 Availability: Items available for loan: Mzuni Faculty of Tourism, Hospitality and Management Studies Library (1)Call number: HF 5415.35 SOL 2012. Mzuzu University Library and Learning Resources Centre (1)Call number: HF 5415.35 SOS 2012. Place hold Request article Save to lists Add to cart (remove)
	159.	Planning and managing public relations campaigns : a strategic approach / Anne Gregory. by Gregory, Anne, 1953- [author.] Series: PR in practice Edition: 4th. Material type: Text; Format: print ; Literary form: Not fiction Publication details: London : Kogan Page, 2015 Availability: Items available for loan: Mzuzu University Library and Learning Resources Centre (3)Call number: HD 59 GRE 2015, ... Not available: Mzuzu University Library and Learning Resources Centre: Checked out (1). Place hold Request article Save to lists Add to cart (remove)
	160.	Department of Library and Information Science: End of Semester Examination Papers/ by Mzuzu university Series: Past paper Material type: Text; Format: print ; Literary form: Not fiction Publication details: February, 2018 Availability: Items available for loan: Mzuzu University Library and Learning Resources Centre (1)Call number: PP11. Place hold Request article Save to lists Add to cart (remove)

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