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Advertising and integrated brand promotion / Thomas Clayton O'Guinn, Professor of Marketing, Research Fellow, Center for Brand and Product Management, University of Wisconsin--Madison, Chris T. Allen, Arthur Beerman Professor of Marketing, University of Cincinnati, Richard J. Semenik, Professor Emeritus of Marketing, Montana State University, Angeline Close Scheinbaum, Assistant Professor, University of Texas at Austin, Texas Advertising and Public Relations. by
Edition: Seventh edition.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Australia: Stamford, CT Cengage Learning 2015
Other title: - Advertising & integrated brand promotion
Availability: Items available for loan: Mzuzu University Library and Learning Resources Centre (1)Call number: HF 5821 O'GU 2015.
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Bottom Line's health breakthroughs. by
Material type: Continuing resource; Format:
print
Publication details: Stamford, CT : Bottom Line Books, 2013
Availability: Items available for loan: Mzuzu University Library and Learning Resources Centre (1)Call number: RZ 440 BOT 2013.
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Foundations of marketing / William M Pride; O C Ferrell. by
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Stamford, CT : Cengage Learning, 2015
Availability: Items available for loan: Mzuni ODeL- Karonga Satellite Centre Library (1)Call number: HF 5415 PRI 2015.
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Principles of heat transfer / by Frank Kreith, Raj Manglik and Mark Bohn. by
Edition: 7th ed., SI ed. / prepared by Shaligram Tiwari.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Stamford, Conn. : Cengage Learning, 2011
Availability: Items available for loan: Mzuzu University Library and Learning Resources Centre (1)Call number: QC 320 KRE 2011.
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