Inside book publishing / Giles Clark and Angus Phillips.
Material type:
- 9781138574380 (hardback : alk. paper)
- 9781138577916 (pbk. : alk. paper)
- 070.5 23
- Z278 CLA 2020.
Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
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Mzuzu University Library and Learning Resources Centre | Z 278 CLA 2020 (Browse shelf(Opens below)) | 032121 | Available | mZUlm-032121 | ||
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Mzuzu University Library and Learning Resources Centre | Z 278 CLA 2020 (Browse shelf(Opens below)) | 032120 | Checked out | 18/04/2025 | mZUlm-032120 | |
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Mzuzu University Library and Learning Resources Centre | Z 278 CLA 2020 (Browse shelf(Opens below)) | 029621 | Available | mZulm-029621 | ||
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Mzuzu University Library and Learning Resources Centre | Z 278 CLA 2020 (Browse shelf(Opens below)) | 029620 | Available | mZulm-029620 |
Includes bibliographical references and index.
Introduction: Publishing trends and digital transformations -- The development of modern trade publishing -- Publishing for educational, academic and professional markets -- The characteristics of the main publishing sectors -- Creating and protecting value in publishing -- The author -- Commissioning -- The author contract and editorial development -- Design and production -- Marketing and publicity -- Sales and distribution -- Rights Sales -- The sales channels for books in the UK -- Getting into publishing.
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