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1.
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Fundamentals of selling : customers for life / Charles M. Futrell. by Series: The Irwin/McGraw-Hill series in marketing
Edition: 6th ed., International ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : Irwin/McGraw-Hill, c1999
Availability: Items available for loan: Mzuzu University Library and Learning Resources Centre (1)Call number: HB172.5 MAN 2004.

2.
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Sales management : concepts, practices, and cases / Eugene M. Johnson, David L. Kurtz, Eberhard E. Scheuing. by Series: McGraw-Hill series in marketing
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw-Hill, c1994
Availability: Items available for loan: Mzuzu University Library and Learning Resources Centre (1)Call number: HF 5438.4 JOH 1994.

3.
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Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch. by Series: Irwin/McGraw-Hill series in marketing
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, Mass. : Irwin/McGraw-Hill, 2001
Availability: Items available for loan: Mzuzu University Library and Learning Resources Centre (1)Call number: HF 5823 BEL 2007.

4.
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Marketing research : an applied approach / Thomas C. Kinnear, James R. Taylor. by Series: McGraw-Hill series in marketing
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw-Hill, c1991
Availability: Items available for reference: Mzuzu University Library and Learning Resources Centre: Not for loan (1)Call number: HF 5415..2 KIN 1991.

5.
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Basic marketing : a global-managerial approach/ William D. Perreault, Jr., E. Jerome McCarthy. by Series: The Irwin/McGraw-Hill series in marketing
Edition: 13th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : Irwin/McGraw-Hill, c1999
Availability: Items available for loan: Mzuni ODeL- Karonga Satellite Centre Library (1)Call number: HF 5515.13 PER 1999.

6.
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Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch. by Series: Irwin/McGraw-Hill series in marketing
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, Mass. : Irwin/McGraw-Hill 2001
Availability: Items available for loan: Mzuni Faculty of Tourism, Hospitality and Management Studies Library (1)Call number: HF 5823 BEL 2001.