Results of search for 'ccl=su:"Marketing,"' › Mzuzu University Library and Learning Resources Centre catalog

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	61.	Introduction to marketing / Marjorie J. Cooper, Charles Madden and Elaine O'Brien by Cooper, Marjorie J Madden, Charles O'Brien, Elaine Series: Test yourself (Lincolnwood, Ill.) Material type: Text; Format: print ; Literary form: Not fiction Publication details: London : Harper Collins Publishers, c1995 Availability: Items available for loan: Mzuzu University Library and Learning Resources Centre (1)Call number: HF 5415.122 COO 1995. Place hold Request article Save to lists Add to cart (remove)
	62.	Contemporary marketing / Louis E. Boone, David L. Kurtz. by Boone, Louis E Kurtz, David L Edition: 11th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Mason, Ohio : Thomson/South-Western, 2005 Availability: Items available for loan: Mzuzu University Library and Learning Resources Centre (1)Call number: HF 5415 BOO 2004. Place hold Request article Save to lists Add to cart (remove)
	63.	Marketing channels / Barry Berman. by Berman, Barry Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : Wiley, c1996 Online resources: Publisher description Table of Contents Availability: Items available for reference: Mzuzu University Library and Learning Resources Centre: Not for loan (1)Call number: HF 5415.129 BER 1996. Request article Save to lists Add to cart (remove)
	64.	Marketing management / Philip Kotler, Kevin Keller. by Kotler, Philip Keller, Kevin Lane, 1956- Edition: Twelfth ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Upper Saddle River, NJ : Pearson Prentice Hall, c2006 Online resources: Table of contents Availability: Items available for loan: Mzuni Faculty of Tourism, Hospitality and Management Studies Library (1)Call number: HF 5415.13 KOT 2006. Mzuzu University Library and Learning Resources Centre (1)Call number: HF 5415.13 KOT 2006. Place hold Request article Save to lists Add to cart (remove)
	65.	Social media marketing : an hour a day / Dave Evans ; [ foreword by Susan Bratton]. by Evans, Dave, 1956- Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Indianapolis, Ind. : Wiley, c2012 Availability: Items available for loan: Mzuzu University Library and Learning Resources Centre (1)Call number: HF 5414 EVA 2012. Place hold Request article Save to lists Add to cart (remove)
	66.	The marketing plan handbook / Marian Burk Wood. by Wood, Marian Burk Edition: 3rd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Upper Saddle River, N.J. : Pearson Prentice Hall, c2008 Online resources: Table of contents only Availability: Items available for loan: Mzuzu University Library and Learning Resources Centre (1)Call number: HF 5415.13 WOO 2008. Place hold Request article Save to lists Add to cart (remove)
	67.	Retail marketing / Ogenyi Omar by Omar, Ogenyi Material type: Text; Format: print ; Literary form: Not fiction Publication details: London: Pearson Education Limited, 1999 Availability: Items available for reference: Mzuzu University Library and Learning Resources Centre: Not for loan (1)Call number: HF 5429 OMA 1999. Request article Save to lists Add to cart (remove)
	68.	Marketing strategy / O.C. Ferrell, Michael D. Hartline. by Ferrell, O. C Hartline, Michael D Edition: 4e [ed.]. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Mason, OH : Thomson South-Western, c2008 Online resources: Table of contents only Contributor biographical information Publisher description Availability: Items available for loan: Mzuzu University Library and Learning Resources Centre (1)Call number: HF 5415.13 FER 2008. Place hold Request article Save to lists Add to cart (remove)
	69.	Marketing communications : an integrated approach / P R Smith & Jonathan Taylor. by Smith, P. R. (Paul Russell), 1957- Taylor, Jonathan, 1956- Edition: 4th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: London ; Sterling, VA : Kogan Page, 2004 Online resources: Table of contents Publisher description Contributor biographical information Availability: Items available for loan: Mzuzu University Library and Learning Resources Centre (1)Call number: HF 5415.123 SMI 2004. Place hold Request article Save to lists Add to cart (remove)
	70.	The business and marketing environment / Adrian Palmer and Ian Worthington. by Palmer, Adrian Worthington, Ian, 1946- Material type: Text; Format: print ; Literary form: Not fiction Publication details: London ; New York : McGraw-Hill Book Co., c1992 Availability: Items available for loan: Mzuzu University Library and Learning Resources Centre (1)Call number: HF 5415 PAL 1992. Place hold Request article Save to lists Add to cart (remove)
	71.	The essence of marketing / Simon Majaro. by Majaro, Simon Series: Essence of management series Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : Prentice Hall, 1993 Availability: Items available for loan: Mzuzu University Library and Learning Resources Centre (1)Call number: HF 5415 MAJ 1993. Place hold Request article Save to lists Add to cart (remove)
	72.	New marketing strategies : evolving flexible processes to fit market circumstances / Ian Chaston. by Chaston, Ian Material type: Text; Format: print ; Literary form: Not fiction Publication details: London ; Thousand Oaks, Calif. : Sage Publications, 1999 Online resources: Publisher description Table of contents only Availability: Items available for loan: Mzuzu University Library and Learning Resources Centre (1)Call number: HF 5415 C 1999. Place hold Request article Save to lists Add to cart (remove)
	73.	Marketing : best practices / K. Douglas Hoffman ... [et al.]. by Hoffman, K. Douglas Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Mason, Ohio : Thomson/South-Western, c2003 Online resources: Contributor biographical information Publisher description Table of contents only Availability: Items available for loan: Mzuzu University Library and Learning Resources Centre (1)Call number: HF 5415 MAR 2003. Place hold Request article Save to lists Add to cart (remove)
	74.	Marketing: Marjorie J. Cooper, Charles Madden. An introduction. by Madden, Charles S Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: England : Pearson, c2012 Availability: Items available for loan: Mzuzu University Library and Learning Resources Centre (1)Call number: HF 5415 MAR 2012. Place hold Request article Save to lists Add to cart (remove)
	75.	Marketing strategy : a decision-focused approach / Orville C. Walker, Jr., John W. Mullins. by Walker, Orville C Mullins, John W. (John Walker) Edition: 6th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : McGraw-Hill/Irwin, c2008 Availability: Items available for loan: Mzuzu University Library and Learning Resources Centre (1)Call number: HF 5415.13 WAL 2008. Place hold Request article Save to lists Add to cart (remove)
	76.	Strategic marketing : an introduction / Tony Proctor. by Proctor, Tony Material type: Text; Format: print ; Literary form: Not fiction Publication details: London ; New York : Routledge, 2000 Online resources: Publisher description Availability: Items available for loan: Mzuzu University Library and Learning Resources Centre (1)Call number: HF 5415.135 PRO 2000. Place hold Request article Save to lists Add to cart (remove)
	77.	Strategic marketing management : A business process approach/ by Moutinho, Luiz [Southern, Geoff] Material type: Text; Format: print ; Literary form: Not fiction Publication details: Austraria. : Cengage, c2010 Availability: Items available for loan: Mzuzu University Library and Learning Resources Centre (1)Call number: HF 5415.13 MOU 2010. Place hold Request article Save to lists Add to cart (remove)
	78.	Services marketing : text and readings / edited by David Carson and Audrey Gilmore. by Carson, David, 1947- Gilmore, Audrey Material type: Text; Format: print ; Literary form: Not fiction Publication details: Dublin : Mercury Publications, c1996 Online resources: Table of contents Availability: Items available for loan: Mzuzu University Library and Learning Resources Centre (1)Call number: HD 9980.5 ZEL 1996. Place hold Request article Save to lists Add to cart (remove)
	79.	Service management and marketing : managing the service profit logic / Christian Grönroos. by Grönroos, Christian, 1947- Edition: Fourth edition. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Chichester, West Sussex: John Wiley, 2015 Availability: Items available for loan: Mzuni Faculty of Tourism, Hospitality and Management Studies Library (4)Call number: HD 9980.5 GRO 2012, ... Mzuzu University Library and Learning Resources Centre (2)Call number: HD 9980.5 GRO 2015, ... Place hold Request article Save to lists Add to cart (remove)
	80.	Marketing management / Philip Kotler, Kevin Lane Keller. by Kotler, Philip Keller, Kevin Lane, 1956- Edition: 15th [ed.]. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Upper Saddle River, N.J. : Prentice Hall, ©2016 Availability: Items available for loan: Mzuni Faculty of Tourism, Hospitality and Management Studies Library (2)Call number: HF 5415.13 KOT 2016, ... Not available: Mzuzu University Library and Learning Resources Centre: Checked out (1). Place hold Request article Save to lists Add to cart (remove)

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