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	1.	Best face forward : why companies must improve their service interfaces with customers / Jeffrey F. Rayport. by Rayport, Jeffrey F Jaworski, Bernard J Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston, Mass. : Harvard Business School Press, c2005 Online resources: Table of contents Availability: Items available for loan: Mzuzu University Library and Learning Resources Centre (1)Call number: HF 5415.5 RAY 2005. Place hold Request article Add to cart (remove)
	2.	Services marketing : a managerial approach/ Rebekah Bennett...[et al]. by editors Carson, David, 1947- Gilmore, Audrey Liliana Bove Susan Dann Lesley White Judy Drennan Material type: Text; Format: print ; Literary form: Not fiction Publication details: Dublin : John Wiley & Sons 2003 Online resources: Table of contents Availability: Items available for loan: Mzuzu University Library and Learning Resources Centre (1)Call number: HD 9980.5 SER 2003. Place hold Request article Add to cart (remove)
	3.	No cover image available Services marketing: Concepts planning and implementation/ By C. Bhatjacharjee. by Bhatjacharjee, C Material type: Continuing resource; Format: print Publication details: New Delhi : Excel books, c2006 Availability: Items available for loan: Mzuzu University Library and Learning Resources Centre (2)Call number: HD 9980.1 BHA 2006, ... Place hold Request article Add to cart (remove)
	4.	Managing service operations / Bill Hollins, Sadie Shinkins. by Hollins, Bill Shinkins, Sadie Edition: 1st ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: London : Thousand Oaks, CA : Sage Publications, 2006 Online resources: Publisher description Table of contents only Availability: Items available for loan: Mzuni Faculty of Tourism, Hospitality and Management Studies Library (1)Call number: TS 155 HOL 2006. Place hold Request article Add to cart (remove)
	5.	Principles of services marketing / Adrian Palmer. by Palmer, Adrian Material type: Text; Format: print ; Literary form: Not fiction Publication details: London ; New York : McGraw-Hill, 2005 Availability: Items available for loan: Mzuzu University Library and Learning Resources Centre (1)Call number: HF 5415.13 PAL 2005. Place hold Request article Add to cart (remove)
	6.	Service management : operations, strategy, information technology / James A. Fitzsimmons, Mona J. Fitzsimmons. by Fitzsimmons, James A Fitzsimmons, Mona J Series: The McGraw-Hill/Irwin series operations and decision sciences Edition: 7th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : McGraw-Hill, c2011 Availability: Items available for loan: Mzuni Faculty of Tourism, Hospitality and Management Studies Library (1)Call number: HD 9980.5 FIT 2011. Mzuzu University Library and Learning Resources Centre (2)Call number: HD 9980.5 FIT 2011, ... Place hold Request article Add to cart (remove)
	7.	The new World Trade Organization agreements : globalizing law through services and intellectual property / Christopher Arup. by Arup, Christopher, 1949- Series: Cambridge studies in law and society Material type: Text; Format: print ; Literary form: Not fiction Publication details: Cambridge, U.K. ; New York : Cambridge University Press, 2000 Online resources: Publisher description Table of contents Availability: Items available for reference: Mzuzu University Library and Learning Resources Centre: Not for loan (1)Call number: K 3973 ARU 2000. Request article Add to cart (remove)
	8.	Services marketing : text and readings / edited by David Carson and Audrey Gilmore. by Carson, David, 1947- Gilmore, Audrey Material type: Text; Format: print ; Literary form: Not fiction Publication details: Dublin : Mercury Publications, c1996 Online resources: Table of contents Availability: Items available for loan: Mzuzu University Library and Learning Resources Centre (1)Call number: HD 9980.5 ZEL 1996. Place hold Request article Add to cart (remove)
	9.	Service management and marketing : managing the service profit logic / Christian Grönroos. by Grönroos, Christian, 1947- Edition: Fourth edition. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Chichester, West Sussex: John Wiley, 2015 Availability: Items available for loan: Mzuni Faculty of Tourism, Hospitality and Management Studies Library (4)Call number: HD 9980.5 GRO 2012, ... Mzuzu University Library and Learning Resources Centre (2)Call number: HD 9980.5 GRO 2015, ... Place hold Request article Add to cart (remove)
	10.	Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler. by Zeithaml, Valarie A Bitner, Mary Jo Gremler, Dwayne D Edition: 5th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston : McGraw-Hill Irwin, c2009 Online resources: Contributor biographical information Publisher description Table of contents only Availability: Items available for loan: Mzuzu University Library and Learning Resources Centre (2)Call number: HD 9980 ZEI 2009, ... Place hold Request article Add to cart (remove)
	11.	Delivering quality service : balancing customer perceptions and expectations / Valarie A. Zeithaml, A. Parasuraman, Leonard L. Berry. by Zeithaml, Valarie A Parasuraman, A Berry, Leonard L, 1942- Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : London : Free Press ; Collier Macmillan, c1990 Online resources: Contributor biographical information Publisher description Table of contents only Sample text Availability: Items available for reference: Mzuzu University Library and Learning Resources Centre: Not for loan (1)Call number: HF 5415.5 ZEI 1990. Request article Add to cart (remove)
	12.	Services marketing/ Raymond P. Fisk... [et al]. by Fisk,Raymond P Gountas, Sandra Hume, Margee Gountas, John Grove, Stephen J John, Joby Edition: First Asia -Pacific Edition. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Milton: John Wiley & Sons, 2007 Availability: Items available for loan: Mzuzu University Library and Learning Resources Centre (1)Call number: HD 9980.5 SER 2007. Place hold Request article Add to cart (remove)
	13.	Services management : an integrated approach/ Edited by Paul Gemmel, Bart Van Looy, Roland Van Dierdonck. Edition: 3rd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Harlow : Pearson/Education, 2013 Availability: Items available for loan: Mzuni Faculty of Tourism, Hospitality and Management Studies Library (1)Call number: HD 9980.5 SER 2013. Mzuzu University Library and Learning Resources Centre (3)Call number: HD 9980.5 SER 2013, ... Place hold Request article Add to cart (remove)
	14.	Services marketing : an Asia-Pacific and Australian perspective/ Christopher H Lovelock, Rhett H Walker, Paul G Patterson. by Lovelock, Christopher H Rhett H Walker Paul G Patterson Edition: 4th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Frenchs Forest, N.S.W. : Pearson Education Australia, 2007 Availability: Items available for loan: Mzuzu University Library and Learning Resources Centre (1)Call number: HD 9980. 5 LOV 2007. Place hold Request article Add to cart (remove)
	15.	Services marketing : concepts, strategies, and cases/ K Douglas Hoffman; John E G Bateson. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Mason, Ohio : South-Western Cengage Learning, 2011 Availability: Items available for loan: Mzuzu University Library and Learning Resources Centre (1). Place hold Request article Add to cart (remove)

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